DIGITAL MARKETING PORTFOLIO

FREELANCE ONLINE MARKETING PROJECTS

About the company

Unilever is a multinational corporation selling consumer goods including foods, beverages, cleaning agents and personal care products. Every day, 2.5 billion people use Unilever products to feel good, look good and get more out of life. With more than 400 brands bought in 190 countries, they have a unique opportunity to work with consumers to make sustainable living commonplace.

Project info

Project Based [Mar. 2020 – Current]

Multilingual PDC Insights Analyst for Unilever´s brands

Digital Marketing Tasks

Data Analysis | Quantitative Analysis | Qualitative Analysis | Marketing Strategy | Brand Strategy | Business Strategy | Social Listening | Brandwatch | Desktop Research | Google Keyword Planner | Microsoft Excel | Microsoft PowerPoint | Briefing Calls | Search Reports | Social Media Reports

 

Online Marketing Deliverables

Support brand and innovation decisions by creating detailed social media & search reports based on relevant data analysis.

MARKETING GOALS ACHIEVED 100%

About The Company

Leica Biosystems is a global leader in cancer diagnostics with the most comprehensive portfolio from biopsy to diagnosis. They are committed to delivering Accuracy, Quality and Workflow Efficiencies to help advance diagnostic confidence.

 

Project Info

Long term collaboration [Jul. 2017 – current]

Multilingual SEA consultant for the Spanish, English, German, Italian and French PPC accounts (AdWords / Google Ads & Microsoft Advertising). 

Digital Marketing Tasks

Manage the European (EMEA) SEA Accounts | Budget Management | Keyword Research | Competitor Analysis | Data Analysis | Reporting | Remarketing | Landing Page Creation & Optimization | Banner Design

 

Online Marketing Goals

  1. Increase Lead Actions with +20%

  2. Increase Sales Funnel with +50%

Online Marketing Results

  1. Increased Lead Actions with +37%

  2. Increased Sales Funnel with +164%

MARKETING GOALS ACHIEVED 100%
Portfolio-8_RECHANEL Online Marketing
Pall_Corporation_Partner_Rechanel_Marketing_Online

About the company

With more than 10.000 associates in 80 locations worldwide, Pall Corporation enables customers to advance health, safety and environmentally responsible technologies. 

Their industry-leading position is built on innovative technologies and solutions that protect critical operating assets, improve product quality, safeguard health, and minimize emissions and waste.

Project info

Long term collaboration [Mar. 2020 – Current]

 

Multilingual Digital Marketing Specialist for the French, German, Spanish and Italian PPC accounts.

 

Digital Marketing Tasks

Manage international PPC Accounts | Budget Management | Keyword Research | Competitor Analysis | Data Analysis | Landing Page Translation

 

Online Marketing Goals

Create Brand Awareness in EMEA and South America

Online Marketing Results

Increased Website Traffic & Lead Actions significantly

MARKETING GOALS ACHIEVED 100%

About the company

Petcurean is an important Canadian company with worldwide distribution. They create premium quality, nutrient-rich food that’s right for pets, to help our dogs and cats get the most out of their lives with us. Driven by the idea that pets deserved better: that pets deserved food that was made with the same love and care as we put into preparing meals for our own families. With every decision they take, every recipe they create, they put pets first.

 

Project info

Long term collaboration [Nov. 2019 – Current]

 

Social Media Management for the Dutch Facebook & Instagram accounts.

Digital Marketing Tasks

Manage the Dutch Social Media Accounts for Petcurean, GO! Solutions™ and NOW FRESH™ | Develop Brand Strategy | Banner Design | Post Planning | Blog Management | Contest Management | Audience Engagement | Paid Advertising in Facebook & Instagram 

Online Marketing Goals

  1. Create Brand Awareness in the Netherlands
  2. Increase Website Traffic with +300%

Online Marketing Results

  1. Increased nº of Followers organically
  2. Increased Website Traffic with >300%
MARKETING GOALS ACHIEVED 100%
Portfolio-7_RECHANEL Online Marketing
Portfolio-10_RECHANEL Online Marketing

About the company

Expondo is one of the leading marketplaces for professional equipment in Europe. They support their customers in areas such as food service and
skilled crafts and trades with a selection of more than 3,000 products and service that meets the needs of experts.

 

Project info

Long term collaboration [Jul. 2018 – current]

Digital Marketing Specialist for the Dutch and Spanish AdWords / Google Ads & Microsoft / Bing Ads accounts. 

Digital Marketing Tasks

Manage the Dutch SEA Accounts | Create new Spanish PPC campaigns | Restructure +150 campaigns | Budget Management | Keyword Research | Competitor Analysis | Data Analysis | Reporting | Remarketing | Banner Design

Online Marketing Goals

  1. Increase Conversions with +20%
  2. Increase Conversion Value with +20%

Online Marketing Results

  1. Increased Conversions with +176%
  2. Increased Conversion Value with +119%
MARKETING GOALS ACHIEVED 100%

About the company

Essentra Components is a leading international provider of essential components and solutions. They focus on the distribution and light manufacturing of large volumes, generating components for customers from a wide variety of geographical areas and final markets.

 

Project info

Project Based [Jan. 2018 – Current]

International AdWords / Google Ads Expert for the Dutch, Belgian, Luxembourg and Spanish SEA accounts.

Digital Marketing Tasks

International Project Management | Manage the Dutch, Belgian, Luxembourg and Spanish SEA Accounts | Restructure +200 campaigns | Budget Management | Keyword Research | Competitor Analysis | Data Analysis | Reporting  

Online Marketing Goals

  1. Increase Sales Revenue with +20%
  2. Increase Conversion Rate with +25%

Online Marketing Results

  1. Increased Sales Revenue with +43%
  2. Increased Conversion Rate with +47%
MARKETING GOALS ACHIEVED 100%
Portfolio-9_RECHANEL Online Marketing

DIGITAL MARKETING PORTFOLIO BY A FREELANCE SPECIALIST

Regan Chanel
Portfolio RECHANEL Online Marketing

AREAS OF EXPERTISE

SEARCH ENGINE ADVERTISING

SEO META TAGS OPTIMIZATION

SOCIAL MEDIA MANAGEMENT

SOCIAL MEDIA MARKETING

WEB ANALYTICS

BANNER DESIGN

RETARGETING

BRANDING

AGENCY JOBS

Since March 2018 | RECHANEL Online Marketing

Independent Freelance Digital Marketing Specialist

Sep 2017 - Mar 2018 | Echo Marketing

Freelance Digital Marketing Specialist

Feb 2017 - Feb 2018 | Tribal / RIFF Digital Marketing

Freelance Search Engine Marketing Specialist

Jul 2016 - Feb 2017 | Lead Tactics

Freelance Search Engine Marketing Specialist

Mar 2007 - Oct 2017 | Hurra Communications GmbH

Freelance Senior SEA & SMM Manager

EDUCATION

Barcelona, Spain 2014-2015 | European Business School

MASTER DEGREE “MARKETING & ADVERTISING”

Certifications

SEARCH, MOBILE, VIDEO, DISPLAY, SHOPPING

BING ADS ACCREDITED PROFESSIONAL

CERTIFIED PRODUCT DEVELOPER 1

CERTIFIED GOOGLE ANALYTICS

LANGUAGE SKILLS

DUTCH 100%
ENGLISH 95%
SPANISH 95%
GERMAN 85%
ITALIAN 80%
FRENCH 50%

PERSONAL SKILLS

Accurate, Creative, Flexible, All-Round, Experienced, Disciplined, Motivated, Excellent Comunications Skills

Client´s Reviews Regarding my Digital Marketing Portfolio

Google Adwords | G Adwords | SEA | Adwords | Ads Bing | Bing Ads | Ads By Google | Google Ads Management | Google Ad Manager | Google Ads Certified | Microsoft Ads | Google Advertising | Google Conversion | Google Ads Setting | Google Adwords Certified | Google Adwords Certificate | Google Ads Account | Google Partners | Advertise on Bing | Microsoft Advertising | Bings Ads | Search Engine Marketing (SEM) | Search Engine Marketers | Google Analytics | Data Analytics | Google Tag Manager | Business Analytics | GTM | Google Analytics Certified | Heatmaps | Tag Manager | Statistical Analytics | Excel Data Analysis | Big Data Analytics | Website Analytics | Web Analytics | Analytics In Marketing | SMA | Facebook Manage Ads | Facebook Business Management | Facebook Ads | Social Media Marketing | Social Media Management (SMM) | Social Media Mkt | Facebook Advertising | Instagram Ads | Instagram Promote | SMM | Facebook Marketing | Instagram Advertising | Social Media Marketing Agency | Social Media Advertising | Social Media Advertising (SMA) | Digital Marketing | Marketing Agency | Internet Marketing Services | International Marketing | Marketing Inter | Digital Marketing Agency | Sales Online | Online Marketing | Digital Marketing IS | Internet Marketing | E Marketing | Sell Online | Digital Marketing Company | Online Advertising | Digital Agencies | Digital Advertising | Marketing Agency Near Me | Banner Design | Powerpoint | Mexcel | Microsoft Excel | Brandwatch | Microsoft Powerpoint | Mintel | Google Adwords Keyword Tool | Branding | Branding Design | Rebrand | Brand Identity | Brand Management | Brand Strategy | Rebranding | Brand Marketing | Branding Agency | SEO of a Company | SEO Marketing | Web Page Ranking | Page Ranking | SEO Meta Tags Optimization | SEO Analytics | Remarketing | Retargeting 

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